Meet the Team: April Ludeke, J&P’s Product Merchant Support

October 22, 2013 | By: Andrea Hall

AprilInstead of playing with baby dolls like other little girls her age, J&P Cycles Product Merchant Support April Ludeke spent her childhood days riding go-carts and playing in the dirt with her older siblings. A self-proclaimed Tomboy, there wasn’t much a Band-Aid couldn’t fix.

As a toddler, April rode around her hometown on the gas tank of her dad’s Honda Gold Wing. He always told her, “If you can reach you can ride.” To this day, she takes that expression to heart as she grips the ape hangers on her 2006 Dyna Wide Glide, which she named Walter, because it sounded like a reliable old man that would never leave her stranded.

Growing up in a family surrounded by motorcycles, April watched her grandfather, father and brothers wrench on their bikes. She owns a manual and knows the basics, but says she usually leaves the repairs to her husband, although she did install her ape hangers and a Vance and Hines 2-in-1 black exhaust.

April has been riding on her own for about eight years and rides as often as she can. In fact, there’s not much that keeps her off of her bike besides Iowa winters and her 20-month-old son Otto. Otto already loves bikes, and April’s counting down the days until he’s old enough to hold on.

April began her J&P Cycles’ career in the customer contact center in 2010. Although she loved working with customers on the phone, with her ever increasing motorcycle background and knowledge, April wanted a new challenge. She recently moved to the Product Merchant Support team, where she uploads and updates products on the web and assists with catalog production.

Another aspect of April’s J&P life is assisting with the set-up of events, such as the Open House Rally and Sturgis Rally. Covering many miles for J&P at Sturgis in 2010 and 2013, she said working these events are one of the most exciting parts of her job.

She also thoroughly enjoys the team members surrounding her. Between working at events and changing job roles, April, like many J&P team members, has had the opportunity to work with a wide range of personalities and enjoys every second of it.

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