J&P Cycles Transforms a Reporter Into a Biker


October 17, 2012 | By: J&P Cycles

In the midst of the excitement surrounding the Daytona Beach Biketoberfest set up, an associate at J&P Cycles’ Iowa headquarters received a phone call from an editor at the Daytona Beach News Journal.   The newspaper wanted to send a straight-laced reporter into the store to be outfitted as a biker and do so the following day.

Always up for any challenge, we reached out to staff in Florida who jumped at the opportunity. Andrew (the reporter) came into the store as a typical reporter and came out of the dressing room very different.

Check out the article and video here.

Comments: 2 Comments | Categorized Under: Editorial/Commentary Articles

Comments (2)

Great! It is always to fun to try some things new. And as a reporter it is good to be flexible at all times. Good job!

I rideTHOUSANDS of miles a year . here is my baby and i on a poker run in illinois in december. (LOL) just kidding im not that tough. It is in july for Shady Oaks Cerebak Palsey camp. CLOTHES DONT make the biker.2005 Yamaha road star got it new in 2006 85.000 since then. http://i1112.photobucket.com/albums/k484/turbovee6/cruising.jpg